monkeysraka.blogg.se - Linkedin ceo

Linkedin ceo free#

If you have videos, LinkedIn will let you add them. If you are all business and use industry jargon, then write that way. If you are laid back and funny, then write that way. Stick to 3-5 paragraphs and write in the style you speak. As a CEO, all positive statistics for the companies you lead are fair game. grew sales by 26%, reduced overhead by 55%, etc). Use measurable statistics to illustrate this (e.g. (The last point here is what people really want to know). It’s too important! Your summary needs to share your passions, skills, unique qualifications, and how all of this has made a difference to the companies you’ve worked for. Profile Photos: What Profile Photo Works Best on LinkedIn: A Real-Life Experiment via LinkedIn Cover Photos: 8 LinkedIn Cover Photo Examples from Social Sellers by Jeff Zelaya 5 Easy Ways To Create A Brilliant Background For Your LinkedIn Profile via Forbesĭon’t let this be wasted space.Recognize what your photos are saying about you, your company and how you run it. I’ve seen some CEO head shots that were cropped out of other photos, or shown them doing things unbecoming a CEO. When it comes to your cover photo, pick an image that is striking in appearance, represents a part of you in a creative way, and works well in a very horizontal format. Make sure it’s clear, in focus and with good contrast. It’s important that you make sure your photo BEST represents who you are and how you lead your company. Your headshot, for example, will be seen throughout LinkedIn in search results, “People You May Know” suggestions and more. These are arguably the most important aspects to an effective CEO profile. But we’re going to focus on the six things you MUST do with your profile to make an effective impression.

Linkedin ceo free#

There’s so much you can do with your free LinkedIn profile it’s easy to feel paralyzed and not do anything. You can outsource it to a member of your marketing team or possibly a contracted resource.

Show you how you don’t even have to do this work.

Provide you examples of effective CEO profiles and break them down to show you what you need to do to be effective too.

Identify the six most important items in your profile and how just five hours initially and one hour per week ongoing can bring you the most value from your profile.

I’m going to break it down step-by-step for you. Well, if these are your questions, then you’re reading the right article. So what does a good CEO LinkedIn profile look like? And how can a busy person like a CEO fix a bad profile and maintain it going forward to optimize the value it can bring for both them and the company professionally? A bad CEO LinkedIn profile can do more damage to the company than a good one can help. EVERYONE tries to check you out on LinkedIn before you meet.Īnd first impressions, as you know, go a long way.īut even those CEOs who have a LinkedIn account don’t realize the influence their profile has on the perception of them AND their company. I’m not looking for a new one.”Īnd immediately I realize they don’t understand the “secret stalking” that goes on in business. I mention this to most CEOs I meet, and often they reply: “LinkedIn is not important because I have a great job. And I can say, with proven consistency and honest conviction, the role in companies that need the MOST help on LinkedIn is the CEO.

I’m one of those people on LinkedIn every week, looking at status updates, news articles, profiles of connections, searching for potential referral partners and more.